Proximity Tech to fight COVID 19

We have technology that can speed up contact tracing and help during the coronavirus pandemic! Traditional epidemiological tracing is very labour intensive, investigative and can miss individuals, as it appears to have happened with COVID-19 in Seattle on Jan 19th 2020. 60 individuals around patient 0 were put into quarantine – patient 1, however, remained […]
Read moreDigital 2 Physical Proximity – the Hottest Bridge on the Block

Proximity technologies are just about to bridge our digital and physical worlds and add a hyper-local dimension to our life. Sounds like an exciting change, doesn’t it?
Read moreP2P Proximity Fuels Influencer Marketing

How could big consumer brands like Nike reach their users in the physical world? The answer lies in hyper-local influencer marketing. A revolutionary peer-to-peer (p2p) proximity technology is able to turn every smartphone into a beacon and broadcast in-app messages to people in close proximity. In that way, Nike or any other consumer brand could […]
Read morep2pkit 2.0 (beta) benchmarking

We often get asked what p2pkit is all about and why we think it is a smart alternative to existing “proximity” technologies. To help clear out those questions we decided to run internal tests and evaluate p2pkit on several dimensions Vs. alternative solutions. There was one clear conclusion: p2pkit is the next evolution of proximity […]
Read moreBeaconless Proximity – Is It The Next Retail Trend?

Peer-to-peer (p2p) proximity could possibly make every retailer’s life much easier. Why? Because it solves several major issues the existing location-based technologies have. In other words: no beacon hardware maintenance or battery draining GPS; fine-needle accuracy and uninterrupted experience indoors, outdoors & under ground. Will p2p proximity set a new benchmark for a hyper-contextualized shopping […]
Read moreSocial Networks Go Physical with New Proximity Technologies

It is very likely that every day we walk past strangers who could become our best friends, business partners or even significant others. What if we could discover people we don’t know but probably should – based on their digital profiles? One could never know which opportunistic encounter might be the most valuable connection ever made…
Read moreProximity Revolution: Digital Payments Made Physical

The inconvenience of splitting a bill at a restaurant is known to many, not to mention an Uber trip home, when no one knows exactly who has to pay and how much. Imagine if rather than communicating via extraneous means, smartphones could discover each other physically – depending on proximity – and interact directly peer […]
Read moreP2P Proximity is the Trendiest Word in the Events Industry

p2p proximity enables apps to understand their proximity to nearby devices without any additional hardware. It works directly between devices, is highly accurate indoors, doesn’t drain battery life and requires no additional maintenance.
Read moreWhat Google Glass, Augmented Reality and p2pkit have in common?

In my previous post, I talked about the different faces of proximity and how the People face was missing in the picture of Things and Places. In this post, I’m going to demonstrate by X,W,Z why p2pkit is THE true Augmented Reality (AR) technology. You all know the late Google Glasses [†RIP — Feb. 2013-Jan. 19th […]
Read moreThe different faces of Proximity

In the history of the digital revolution, the Internet has a prominent place. It has shrunk the world and brought us closer together. And now we’re on the verge of the next major digital revolution. Call it Physical Web or Internet of Things (IoT) and it’s coming, believe it or not, faster than you think. Yes, one of the last digital barriers left is the physical real-world, the one we can touch and feel, the one we see, in short the proximate one, funny huh?
Surely you’ve heard of beacons? Our proximity saviors. But…
Read more
Uepaa AG
Seefeldstrasse 301a
8008 Zürich, Switzerland
+41 44 809 60 00
p2pkit@uepaa.ch